Marketing and Communications Director

Title: Marketing & Communications Director

Reports to: Executive Director

Based in: Atlanta, GA, USA

Compensation Range: $85,000-95,000 annually based on experience, plus comprehensive benefits

Organization Overview

AJFF is a philanthropic arts organization and Atlanta’s largest film festival. For 25 years, we have celebrated Jewish identity with world-class programming. Today, we continue to serve Atlanta’s various communities with curiosity, conversation, and culture. We also maintain the highest standards of production and curation, reflecting our role as a premier cultural institution with a passionate fan base.

Position Overview

The Atlanta Jewish Film Festival (AJFF), an Atlanta-based nonprofit arts organization, is seeking an experienced Marketing & Communications Director to advance our mission of inspiring new and diverse audiences to new levels of cultural understanding through film. This role leads brand strategy for a robust calendar of year-round programming, including the flagship annual festival, overseeing integrated marketing campaigns, brand storytelling, and media outreach to grow and diversify audiences, deepen stakeholder engagement, and drive revenue. A successful candidate will blend big picture thinking with hands-on execution, ensuring every message reflects the organization’s mission.

Responsibilities

Marketing Strategy & Campaign Management:

• Lead marketing strategy and integrated, multi-channel campaigns to grow audiences and
• Oversee campaign planning, execution, performance tracking, and budget
• Conduct audience research, segmentation, and analytics to optimize engagement and maximize

Brand & Creative Direction:

• Implement consistent brand messaging to strengthen and evolve the organization’s identity across
• Oversee the design and production of print, digital, video, signage, and core marketing
• Plan and execute an editorial content calendar to support marketing priorities and organizational

Media & Public Relations:

• Lead press and publicity strategies for major programs, announcements, and
• Pitch stories and secure earned media; manage co-branded PR with cultural and institutional

Cross-Departmental Collaboration:

• Partner with Development to support donor campaigns, sponsor activations, and fundraising
• Collaborate across teams to promote year-round programs and community engagement
• Ensure ticketing, messaging, and audience communications align with the brand and audience

Manage Communications Resources:

• Supervise comms staff, contractors, and volunteers to ensure coordination and
• Lead the Marketing Committee and engage volunteers in year-round campaign and promo
• Drive outcomes with available PR consultants, creative agencies, freelancers, and media
• Maintain and refine systems and tools to support efficient, high-impact communications

Other duties as assigned by the Executive & Artistic Director.

Skills & Qualifications

• Bachelor’s Degree and 7-10+ years in marketing, communications, or brand
• Experience in a nonprofit arts or cultural organization, and working with volunteers, preferred but not
• Proven ability to independently manage and lead staff as well as
• Track record of success leading integrated, multichannel marketing campaigns with strong digital
• Exceptional verbal and written communication skills with adaptable voice tailored for different
• Demonstrate strong organizational skills, effectively managing multiple tasks with keen attention to

Technical Proficiency

Familiarity with a broad range of digital tools and platforms, including:

• Analytics & Workflow: Google Analytics, Airtable, Asana
• Email & Web: Mailchimp, Drupal, Meta Business Suite, SEO/SEM
• Design & Content: Adobe Creative Suite, Canva, video editing software
• CRM & Admin: Salesforce, Microsoft Office Suite, Dropbox

Salary & Hours

• Full time position – generally Monday through Friday, with occasional evening and weekend hours required for events, meetings, and during the annual festival period (typically held in February–March).
• Must be able to travel throughout metro Atlanta for in-person meetings and events as
• Role requires extended computer use and occasional lifting of moderately heavy items like